I Deutsche Telekom
Mobile World Congress

Organic growth

The Deutsche Telekom booth concept for the Mobile World Congress 2013/2014 is a metaphor for organic growth. A low-speed of analogue world focussed on real conversations, running as a common thread from the architecture to furniture design and product presentation.

C Pop-up Park (2013)

C Urban Blowball (2014)



Concept development and art direction for the Deutsche Telekom booth concept at the Mobile World Congress 2013/2014 in Barcelona.


Client: Deutsche Telekom AG
Agency: Mutabor
Stand builder: Holtmann GmbH+Co.KG

The copyrights of images are subject to the respective owner.